So, Does Heated Tobacco Burn?
Let’s talk about tobacco terminology
Scientific terms used in the context of tobacco can sometimes be confusing. For adult users encountering alternatives to traditional tobacco use for the first time, this terminology may seem complex or difficult to understand.
Terms such as combustion, burning, vapor and temperature control are often used when discussing tobacco products. To better explain the key differences between categories, it is helpful to briefly outline the most common formats.
Cigaretters have been present for decades and are based on the combustion of tobacco at high temperatures. During this process, smoke and ash are produced.
Vaping devices do not use tobacco. Instead, they heat liquids to produce an aerosol. The term “vaping” covers various types of devices, from e-cigarettes to more advanced models that use e-liquids.
Temperature control refers to a technological feature that allows regulation of the device’s heating level. Certain products enable users to set a maximum temperature within a defined range.
Heated tobacco devices heat tobacco without combustion. They are designed to operate without producing smoke or ash, and odor intensity may vary depending on conditions and environment.
Ploom AURA uses tobacco sticks, where the tobacco is heated using controlled technology, without exposure to an open flame.
Heated tobacco – time to say goodbye to burning
At Ploom, we focus on energy rather than fire. This approach changes the way tobacco notes are released during use. Smart HeatFlow technology in the Ploom AURA device heats tobacco to approximately 320°C.
By heating tobacco sticks without combustion, tobacco notes and subtle aromas are released without burning the material.
Terms such as combustion and burning do not apply when referring to the Ploom AURA device. As there is no combustion process, no smoke or ash is produced. Odor intensity may vary depending on the conditions and environment, which can be practical in everyday situations when respecting applicable regulations.
Ploom AURA represents a modern approach to heated tobacco. The device features advanced technologies, including the IntuiTouch system, which provides LED notifications, haptic feedback and intuitive control.
Thanks to its heating technology without combustion, the process operates without producing smoke or ash, and odor perception may be more moderate depending on the surroundings.
Vaping and Heated Tobacco Temperature
Vaping devices and heated tobacco devices both produce an aerosol that is inhaled, but the way the heating technology operates differs depending on the product category.
With Ploom AURA and tobacco sticks, the tobacco is heated using controlled technology without direct contact with an open flame. This approach enables heating without a combustion process.

